The real estate market can be an intimidating place, even for the most experienced buyers and sellers. And for most people, purchasing a home is the most significant financial investment they make in their lifetime. Ultimately, hiring a real estate professional puts more money in your pocket, even after spending money on commission. If that's true, why would a consumer decide to go it alone?
In general they don't. Approximately
90% of home buyers and home sellers both hire a professional to assist them in their transaction.
Here are the top 6 ways that real estate agents are invaluable to your process.
1. Negotiation
Whether or not you feel well versed in the ins and outs of real estate, having a real-estate agent there to fight your battles for you can pay HUGE dividends in the end.
A real estate agent's job, first, is to know the real estate market. They should know approximate home values in a neighborhood, and more so, they should know how to analyze the data to recognize trends. You don't want to be the one holding the bag on a $400,000 purchase to find that the market dropped 10% within a year of buying. That's $40,000 in the toilet.
Currently in the Northeastern Illinois, according to Midwest Real Estate Data (
MRED LLC.), the average home sells for somewhere around 94% of its original list price. A good Realtor can negotiate, on average, about 97% of the list price (we get even more), for a 3+% improvement on return just on face. (Of course it's more complicated than that, 97% of the
correct list price might be far more than 94.5% of a poorly priced home.)
Our buyer clients also save money through strong negotiation skills. MRED says that Prudential Rubloff, @Properties, and Dream Town Realty's clients pay about 95% of original list price when buying a home, where Baird & Warner's clients only pay 93.2%. There are many, many variables that account for the difference (neighborhood, average purchase price, etc.), but the point is there's a difference even amongst represented buyers, imagine the challenges for an unrepresented one?
Finally, a Realtor's job is to act as a sort of buffer between the two negotiating parties, diffusing often very heightened emotional states of parties on both sides of the fence. In these sort of situations, it is your realtor's job to specifically negotiate the facts, and present your interests in the best possible way.
Already they have more than earned their commission, but we're not done.